Lucho was selected by the talented Steven Klein to take part on the Dolce & Gabbana Autumn/Winter 2010/11 campaign. The set design was made by Mary Howard, Lucho commented that working with Madonna was truly special, "she is very energetic, has like an aura around her and she is always in control of things. She is great at working with people, she puts everyone at ease, before the shooting started, she ordered wine for all of us, stood up and started dancing, and who could resist joining her.
They also worked together for the Electric Youth magazine, is Lucho the next Jesus?
RODRIGO GUIRAO COMO UN COWBOY EN REBELDES DE OTRA TIERRA.